The company was founded in 1994 , a joint stock company according to the Egyptian law section 159 for year 1981. The company partners are The National Bank of Egypt , which is the largest bank in the Middle East and was established since 1898. The bank has a share of 40% and the other 60% is by the Sabbour Family.

The Chairman of the company is Eng. Hussein Sabbour , who is known for establishing one of the first engineering consultancy firms in Egypt and turning it into a prominent real estate business that exists today. The projects range geographically all over Egypt , from the capital city Cairo and its outskirts all the way to the Red Sea and the North Coast. And ranges industrially amongst commercial , residential and touristic projects